Church is cool again — and Gen Z men are leading the way

While influencers chase clout, young men are trading dopamine hits for discipline, mentorship, and the timeless truths of traditional religion.
Amid a broader spiritual collapse, one trend stands out: Young men are returning to church in growing numbers. Generation Z, in particular, seeks structure, meaning, and community in a world fractured by chaos and alienation.
For decades, the dominant story in the West told of religion’s slow death. Church attendance dropped year after year, while “nones” — those who reject any religious affiliation — surged. But recent data complicates that narrative, especially among younger Americans.